Fran's Fritters Color

 
For my logo, I wanted it to have a warm but feminine look to it. I tried to go for more neutral colors, with a pop of color such as pinks and oranges to make it stand out. I really wanted Fran to stand out as the main focus. More people would recognize the name rather than what food is served. I wanted the fritters to be associated with Fran, not Fran associated with the fritters.