Texture in Web Design

     In this tutorial, The Whys and the Hows of Textures in Web Design, John Savage and Simon, the authors, summarize how textures add depth and interest to a web site that is being created; without these textures, websites would be boring and tasteless. However, if textures are overused and repetitive, this can actually detract people from the website, so designers need to find that healthy balance for the website they are creating.

Here is a link to the tutorial:https://www.smashingmagazine.com/2011/10/whys-hows-textures-web-design/

Overview:
Benefits Overlooked:
     Textures have been synonymous with "dirty" and "grungy". Designers have avoided textures as much as they can due to this reason, as they think that the texture will lose its purpose and attractiveness. Many try to make textures the main focus, but they should enhance the main focus of the website.

Difference Between a Texture and a Pattern:
     Patterns and textures can be synonymous with each other, as they both have tile able images in the background to enhance the content in the website. However, textures are much bigger images that don't repeat, whereas patterns are typically small, repeating, tile able elements.

2 Ways to Attract people with Texture:
     Designers use textures to attract, but this should also be used in moderation. For branding, textures are best used in 2 ways: a  textured logo against a clean background, or a clean logo against a textured background.

Texture Enhancement Structure:
     Texture does equal enhancement. This occurs due to texture creating logical content areas that help the user process information accurately.

Texture Enhancement Identity:
     Many Web Designers want their users to be able to identify the website as theirs and not have any blandness or obscurities. Designers want to have a layout that stands out to the user, and the way to do that is through the use of a texture.

Tips:
     Maintain Legibility:
Make sure that a texture is not so overused that the actual content of the website is not legible. If you can't read it, don't expect your audience to be able to read it.

     Don't Beat a Dead Horse:
Use a texture in moderation. Web Designers want the content to be the main focus of a website, not the texture.
   
     Practice Means Improvement:
Experiment with the textures and designs. Be adventurous. Try different designs to broaden spectrum of skill.

     If it Serves no Purpose, Take It Out:
Make sure there is always a sound plan before creating the website. If you don't think that a design improves the website, take it out.
   
     Consider the Effect You Are Trying to Achieve:
Always consider what the final effect you are trying to achieve when building the website. Don't let the use of textures distract you from creating the final, perfect design.

     Collect Resources So That You Don't Have to Search Later:
Have all your resources you need ready to go so that you aren't wasting time searching for all the needed materials. You can get the site finished with time to perfect and it later.

     Learn Masks:
Learning masks will save a lot of time later on. They are also a way to experiment with the design of your website without completely ruining it.

4 Sites:
Hinder: http://hindermusic.com
The Archer Group: http://www.archer-group.com
Eyeweb: https://www.eyeweb.com
T.S. Spivet: http://spivet.gaumont.fr/bande_annonce

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